Hey Friend!
I have exciting news for you
Science is too important to stay locked in journals. Whether you’re a researcher, educator, or science communicator, your work deserves to reach the world—and that means meeting people where they are: online.
That’s where Outreach Lab comes in.
I created the Substack Outreach Lab newsletter to help scientists confidently share their work, engage audiences, and grow their impact through social media, newsletters, and beyond. If you’ve ever wondered:
• Should I be posting on LinkedIn, Twitter, Instagram, or something else?
• How do I explain my research in a way non-scientists understand?
• What do I even post?
• How can I grow an audience without feeling like I’m shouting into the void?
You’re in the right place.
🔬 What You’ll Get in Outreach Lab
Each issue delivers practical, actionable tools designed for busy scientists who want to improve their online presence without wasting time. Expect:
✅ Templates & Swipe Files – Ready-to-use post formats, headlines, and structures.
✅ Content Prompts – Never run out of ideas for engaging posts.
✅ Real-World Case Studies – Learn from scientists successfully building their online presence.
✅ Engagement & Growth Strategies – How to get more eyes on your work.
✅ Step-by-Step Tutorials – Clear guides on writing, posting, and growing.
✅ Checklists & Content Calendars – Plan smarter, post easier.
Some content will be free, but paid subscribers will unlock exclusive resources like advanced growth strategies, in-depth case studies, and premium templates to make social media effortless.
🔹 Who Is This For?
• Scientists, researchers, and educators who want to communicate their work more effectively.
• Early-career academics and PhDs looking to build credibility online.
• Science communicators and outreach professionals who want to expand their reach.
You don’t need to be an expert in marketing or social media; just curious and ready to experiment.
🚀 Let’s Get Started
If you’re ready to grow your online presence in a way that feels natural, engaging, and impactful, subscribe to Outreach Lab today!
Let’s make science more accessible, one post at a time. 🌍🔬 |